
Creativity: An Invitation to Play
Genius, for Thomas Alva Edison, was one percent inspiration and ninety-nine percent perspiration. Adam Moss, former editor of New York Magazine, comes to much the same conclusion in The Work of Art.
Moss interviewed more than 40 artists, including composer Stephen Sondheim, novelist Michael Cunningham (The Hours), playwright Tony Kushner (Angels in America), filmmaker Sofia Coppola (“Lost in Translation”), dancer/choreographer Twyla Tharp, “This American Life” host Ira Glass, as well as painters, sculptors, visual artists, chefs, cartoonists, and other highly creative people. Key for all of them is the intense experience of inspiration—an idea, an image, a musical phrase—but then begins the work.
Nobel laureate poet Louise Glück well articulates the agony and the ecstasy of the creative process. The ecstasy: “This engagement is as absorbing as nothing else I have ever in my life known,” she says. “The whole of the self is utterly engaged in something that seems more important than anything in the world.” She describes a natural high where the self is participating in something greater than the self and beyond the self, a sense that one is a co-creator with a mysterious partner who knows you better than you know yourself.
And the agony: Those moments of dormancy, of No-Flow, of being cut off from that creative partnership are for her “a torment,” usually turning her “despondent.” During such times, “I feel doomed,” she says. “But I don’t react to those feelings by trying to eliminate them through diligence or intelligence, because what’s needed is not diligence or intelligence. What’s needed is an intervention of something outside yourself, better than yourself, but with access to yourself.” Outside yourself? asks Moss. Sounds otherworldly. Yes, she admits, for her it is.
Like Glück, many of those interviewed understand the process to be more about listening and discovering than actual creating. “I don’t think I’m gifted,” said the painter Francis Bacon. “I just think I’m receptive.”
So, what to do during those down times, when the muse, or the spirit, or the subconscious isn’t communicating? “I just wait,” says Glück. “For me, the really hard thing about writing is how much patience you need to have.” She adds, “I mean you can will things, but whenever I’ve tried to do that, the poem just goes to hell. Becomes a contrivance. An arrangement made with a mind instead of a discovery.”
Creative writing teachers urge their students to “just get words down on paper.” But too often, without that creative connection, you’re left with only a bunch of inert words on the page. Glück advises, “If you want a discovery that will surprise you, too, you just have to wait.”
Surprise and discovery have always been part of the creative process. The Canadian writer Margaret Atwood likened it to being a magician pulling rabbits out of a hat. Art happening is “the extra rabbit coming out of the hat, the one you didn’t put there.”
The other message from Moss’ survey of artists is that, while we can’t control the 1 percent inspiration, we can decide to engage in the 99 percent of genius that’s perspiration. We can do the work of art.
For many artists, creativity is an act of play. Composer Brian Eno sees play as essential to learning and living fully, an activity that most of us lose as we grow older. He says children learn through play; adults play through art.
Anyone can make art, Moss argues—which is not the same as becoming a great artist, and anyway, that may be the wrong way to think about creativity and art. The cartoonist Lynda Barry notes how differently we think about art than about, say, riding a bicycle. “When we hop on a bicycle, no part of us thinks that we’ll be able to win the Tour de France, but with art, we think if we’re not really good at it, we can’t, or shouldn’t, do it.” Her point is we can still enjoy the bike ride, even if we’re not Lance Armstrong or Eddy Merckx. It’s the same with the process of creation. It’s the playing, the “engagement,” that’s important.
Moss is finally left with the mystery of the creative process. Maybe someday science will solve it, but until that time, the best we can manage is to explore the mystery ourselves by participating in it when lightning strikes, when the spirit moves us, when the opportunity arises, and let ourselves become engaged in something greater than ourselves.
We—all of us—get hit by lightning (inspiration) all the time, but the bolts are rarely remembered and seldom understood. We all dream. Artists don’t have more interesting dreams than the rest of us. They don’t own imagination. What they do seem to have is an unusual ability to cross over—to get entrance to that inarticulate place, and then to capture what they can make use of. All that listening, scrawling, sketching is their turning what they are grasping at, inchoately, into something they can act on.
from The Work of Art
Adam Moss
Penguin Press
This review first appeared in The Columbia River Reader (June 15, 2025.) Reprinted with permission.